A New Chapter: Simply Styled by Helen Has Arrived!
Lately, I have been feeling a pull to refine how I share my creativity with you. Evolution is a natural part of any journey, and as my content has grown, I have realized that my two biggest passions—the quiet intentionality of slow living and the visual art of minimal style—deserve their own distinct spaces to breathe.
Today, I am so happy to finally share a project I have been working on: the launch of my brand new YouTube channel, Simply Styled by Helen.
The Split: Why Two Channels?
For a long time, my main channel has been a melting pot of everything I love. But I wanted to create more clarity for you as a viewer. I want you to know exactly where to go when you need a moment of calm, and where to go when you need sartorial inspiration.
On my main channel Helen Tsokana: I am pivoting to focus entirely on life. This will be the home for slow living, my minimal routines, and realistic "days in my life." I will be taking you behind the scenes of my work life and sharing the quieter, grounded moments that make up my week.
On the new channel Simply Styled by Helen: This is now the dedicated destination for style. Here, you will find all my minimal style shorts content, and of course, my COS hauls.
By separating these two worlds, I hope to curate a better experience for you, allowing you to subscribe to the content that resonates most with where you are in your day.
The First Upload: COS Winter 2025
To kick things off, I have just uploaded the very first long-form video to the new channel.
Truth be told, this video was originally filmed for my main channel. But as my direction has shifted, it felt like the perfect piece to inaugurate this new space. It is a deep dive into my COS Winter 2025 Haul | Effortless Capsule Wardrobe Must Haves.
We are looking at heavy knits, structured coats, and the tonal pieces that will define my cold-weather uniform this year. It is minimal, functional, and effortless.
I would love for you to join me over on Simply Styled by Helen and subscribe if you are ready to talk minimal style. Thank you, as always, for evolving with me.
Helen ♡
